PETKIT's core product highlighted in the article is the PUROBOT ULTRA WITH CAMERA, an AI-powered self-cleaning cat litter box offering multi-cat facial and fur recognition, toilet behavior tracking, stool monitoring, and AI-driven behavior analysis. The device is Wi‑Fi connected and remotely controllable via the PETKIT App, delivering visualized health insight reports with detailed records for each pet. PUROBOT ULTRA also features weight detection and an auto-waste packing system that packs, seals, and refills trash bags to avoid owner contact with litter. PETKIT positions the product as a move beyond owner convenience toward comprehensive feline health monitoring, enabling potential early disease warning signs through automated stool and behavior analysis. The company emphasizes a community-driven approach, using Indiegogo campaigns for real-time feedback and co-creation with backers. The Indiegogo launch for PUROBOT ULTRA reinforces PETKIT's ongoing product development and engagement strategy. Founded in 2013, PetKit builds high-end smart products and a one-stop pet life service platform spanning pet care, grooming, retail, boarding and hospitals. The company has expanded into offline pet chain stores since 2018 and now operates 300 stores covering about 250,000 households. Its product lineup spans six categories—food, drinks, housing, transportation, hygiene and entertainment—and includes over 5,000 self-developed and introduced SKUs. PetKit has invested cumulatively over 40 million in developing a full-lifecycle SaaS operation management software for pet shops and hospitals, and it operates an intelligent SaaS system for front-, middle- and back-end store management. The company also runs a medical funds–based membership system that creates a closed-loop between customers, stores and hospitals. PetKit says it will continue optimizing products, expanding channels, and efficiently growing its pet chain store footprint. PETKIT is a China-based manufacturer of pet products. The company produces consumer pet products (details not specified in the article). It has announced a $20-million Series C funding round. The round was led by Qiming Venture Partners and joined by existing investor GGV Capital. The financing represents new growth capital for PETKIT. No operating metrics, use of proceeds, or future product plans were disclosed in the article.

Total raised

$30M

Funding rounds

3

Latest round

Series C

Latest activity

Sep 2020