PhoneWagon offers an easy-to-use call-tracking product that serves dynamic phone numbers via a few lines of JavaScript so businesses can attribute incoming calls to specific ads, keywords, and campaigns. The product includes integrations with Google AdWords and other platforms and can show local and toll-free numbers to each visitor. CEO Ryan Shank positioned the product as a simpler, more affordable alternative to existing call-tracking services that he says are too technical or costly for many small businesses. PhoneWagon emphasizes usability and design aimed at SMBs. As of the article, the company has nearly 150 customers and is adding about 40 new customers per month. The company was part of the most recent Techstars NYC class.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Dec 2017