PlanG Holdings Inc. is a Richmond, Va.-based company launched in 2012 by CEO Marti Beller that develops a solution to create brand loyalty through philanthropy. The company provides businesses with tools to offer philanthropy as an incentive and reward to their customers, enabling them to give to the causes they care about most. PlanG completed a $3.2M second round of angel funding. Backers remained undisclosed. The company intends to use the funds to extend brand partnerships with additional businesses, including retailers, travel companies, credit card issuers and other consumer brands. PlanG also released a new version of its consumer-facing website featuring a discover page for nonprofits by category and location, donation designation options, and a streamlined gift card redemption process.

Total raised

$3M

Funding rounds

1

Latest round

Equity

Latest activity

Jul 2013