Plate Up provides a free recipe-to-shop app that enables users to select meals and order ingredients from partnering supermarkets. The company reports more than 50,000 registered users and over 10,000 monthly active users, with thousands joining each month. It has begun generating revenue and relies on strategic partnerships with retailers and brands as its commercial model. Delivery through the app is currently offered via Sainsbury's and Tesco. Founder Conor Boyle left a career as a City project finance lawyer in 2021 to build the product and bootstrapped it to an MVP before raising outside capital. Zoe Collins has joined as a creative and commercial adviser, and the business is listed as early-growth on Dealroom.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

May 2026