Playfab provides a cloud-based backend service to build, launch and grow live games, offering profile management, multiplayer servers and matchmaking, in-game commerce and marketplaces, analytics, and server operations and management. The company is led by CEO James Gwertzman and CTO Matt Augustine. Playfab raised $3.15M in funding and filed a regulatory form with the SEC indicating the round amounts to $4.0M with approximately $845.8k remaining to be sold. The backers were not disclosed in the article. The company said it will use the funds to continue to expand operations. Playfab is based in Seattle, WA. PlayFab offers an integrated backend and operations platform (Game Manager) for operating live games across mobile, PC, and console. Its product includes analytics tools and Cloud Script to run server-side code without dedicated game servers. Since the platform launch six months ago, more than 1,800 game titles have been registered and 160 are in active development. The company launched a year ago to address the growing live-games market and recently announced an exclusive partnership with Cover Fire, LLC. PlayFab will use new funding to accelerate growth, invest in new technology, expand its backend engineering team, and integrate with additional industry partners. The company is based in Seattle, WA. PlayFab is a backend-as-a-service platform designed to handle the server and operations side of games across mobile, PC, and consoles. Its Game Manager includes analytics and operations tools to manage game servers, purchases through Steam and other stores, player inventories, character stats, push notifications, and build deployment. The platform is built to support popular engines such as Unity, Unreal, and Cocos2D, making it easier for studios without large operations teams to adopt. PlayFab is partnering with Exit Games to offer Photon Server software to customers at no additional cost so teams can spin up Photon servers quickly. The current UI is described as cluttered and the company plans to roll out a cleaner, more responsive interface for PC and mobile in the coming weeks. The product was developed for three years under the name Uber Entertainment and is led by James Gwertzman, a former PopCop VP.

Total raised

$13M

Funding rounds

3

Latest round

Equity

Latest activity

Dec 2016