Playoffnations develops solutions that unite technology, gamification and creativity to help brands reach new audiences via unconventional digital channels and the metaverse. Founded in 2019 and led by CEO Marc Pérez Miralles, the company focuses on immersive branded experiences such as virtual stores, in-game ecosystems and viral immersive games. Notable clients cited include Pringles and Krave (Grupo Kellogg), Springfield (Grupo Tendam), ChocoFlakes (Adam Foods) and Mediamarkt. The firm says it built the first metaverse amusement park for Pringles and Krave and created a rapidly viral immersive game for ChocoFlakes. Playoffnations plans to use new funding to expand its presence in Latin America and the United States, increase human and technological capacity, and consolidate its position in Spain. The company recently closed a €1M investment round led by Angels.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Apr 2023