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Pluto TV

6100 Wilshire Blvd Ste 1550, Los Angeles, CA, 90048, United States

Overview

Pluto TV operates a free, advertising-supported streaming service featuring over 100 live channels and on-demand content. The service has partnerships with TV networks, movie studios, publishers and digital media companies, and announced more than 40 content deals in the year cited. Pluto TV is available online, on mobile devices and a range of living-room platforms including Samsung Smart TVs, Roku, Apple TV, PlayStation and Xbox. It reaches about 6 million active viewers per month and generates revenue through advertising. The company has been expanding content and distribution, previously using a $30M Series B to help fuel European expansion. Management has emphasized strategic partnerships with platform owners such as Samsung while continuing to grow its content and distribution footprint. Pluto TV replicates a linear TV experience online by providing a TV‑guide‑like interface that lets users tune into hundreds of channels rather than offering on‑demand catalogs. The service targets cord cutters and aggregates content through more than 75 partnerships with networks, studios, publishers and digital media companies including Sky, NBC, A&E, CBSi, Bloomberg and Paramount. It has distribution deals and preinstalls (such as on Xiaomi Mi Box) and is available on Vizio Cast, Roku, Apple TV, Amazon Fire TV and PlayStation 3/4. Pluto TV acquired Berlin‑based Quazer to establish an immediate presence in Germany and now has a team of about 50. The company reports over 5 million monthly active users, up from 500,000 in Q1 2015, and generates revenue through advertising sold via content and device partners and programmatic channels; monetization began less than a year ago and executives declined to disclose detailed financials. It plans to use new funding to invest in product, content and marketing and to expand further into Europe with the goal of becoming a global destination for free television. Pluto TV operates a free, ad-supported video platform that aggregates online and traditional content into themed, 24/7 channels. The service organizes content into categories such as music, sports, news, entertainment, comedy, lifestyle, tech, art & culture, education and kids. The platform features over 100 channels available for free on any device and is accessible via iOS and Android apps, web, and connected-TV options including Amazon Fire TV, Google Nexus Player & Chromecast and Apple AirPlay. Led by co-founder and CEO Tom Ryan, Pluto TV aims to broaden its content offering and expand availability across web, mobile and connected TVs. The company announced it will use the new funding to continue growing the platform and increase distribution and content breadth. Pluto.TV is an online television platform that aggregates web video and programs it into themed TV channels. Led by CEO Tom Ryan and based in Los Angeles, CA, the company combines technology, data and a team of specialist editors to build channels spanning music, news, sports, comedy, entertainment and niche interests. The service is available in the U.S. across iOS, Android, Google Chromecast, Amazon Kindle Fire, Fire TV and the web. Pluto.TV raised $500K in funding from BSkyB (BSY). The investment is intended to give Sky insight into emerging content trends while allowing Pluto.TV to leverage Sky’s experience in packaging and promoting content.

Total raised
$49M
Funding rounds
4
Latest round
Equity
Latest activity
Oct 2017

Industries

  • Apps
  • Internet
  • Media and Entertainment
  • Video
  • Video Streaming
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Recent funding

  1. Equity

    Oct 2017

    $5M

  2. Series B

    Oct 2016

    $30M

  3. Series A

    Nov 2014

    $13M

  4. Equity

    Oct 2014

    $1M

Team