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The Venture Codex

POKKT

Nos. 1601 & 1602, Peninsula Park Plot No. A-4, C.T.S. No. 694, Off. Oshiwara, End of Veera Desai Road, Andheri, Mumbai, Maharashtra, 400053, India

Overview

Pokkt is an alternate mobile monetization platform that lets owners of paid digital goods and services monetize their users through an advertiser-funded model. Its platform serves owners of music, games, videos, software and mobile recharge by offering advertisers multiple engagement tools via proprietary transactional advertising technology. The company is based in Mumbai, India. Pokkt was founded by Rohit Sharma (CEO), Vaibhav Odhekar (COO) and Sharad Ingule (CTO). In August 2014 it raised $2.5m in a Series A round. Backers included Jafco Asia, SingTel Innov8, Jungle Ventures and Ganesh Krishnan. The company intends to use the funds to expand into Southeast Asia, mainly Indonesia and Thailand. Founded in July 2012, Pokkt offers an alternate mobile payment platform that enables developers and publishers of digital content to monetize users via an advertiser-funded model. The platform helps convert non-paying users into paying users by offering actions such as watching videos, subscribing to services, installing applications, and participating in surveys. Pokkt targets owners of paid digital goods and services seeking additional monetization channels. The company is based in Mumbai, India and was founded by Rohit Sharma (CEO), Vaibhav Odhekar (COO) and Sharad Ingule (CTO). Pokkt recently raised $500K in angel funding to support its next stage of growth. The funds are intended to expand operations into Indonesia and Malaysia in the coming months and to hire additional staff.

Total raised
$3M
Funding rounds
2
Latest round
Series A
Latest activity
Jul 2014

Industries

  • Advertising
  • Marketing
  • Mobile
  • Mobile Payments
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Recent funding

  1. Series A

    Jul 2014

    $3M

  2. Equity

    Oct 2013

    $1M

Team

No current team members are available.