The Venture Codex Logo

The Venture Codex

Prado

1807 Crooked Lane, Austin, Texas, 78741, United States

Overview

Prado is an Austin-based platform that combines what are usually separate software programs for marketing, sales, fulfillment and shipping into a single customizable e-commerce stack for local meal-delivery companies. Founded in 2020 by Jon Carter, the former CEO of Snap Kitchen, the company targets perishable food subscription businesses with an all-in-one backend and modern tech stack. Prado offers Pro ($49/month) and Enterprise ($199/month) subscription tiers; Enterprise includes API data access, monthly account reviews and custom consulting. The company integrates with delivery partners such as DoorDash and ShipEngine and works with customers including Everytable, Prep To Your Door and Lucky Lime. Prado plans to add more last-mile logistics partners, expand integrations, grow its merchant base in additional markets and scale the platform. Management says annual recurring revenue is close to triple what it was in January 2022, and the company intends to use new capital to hire and accelerate growth.

Total raised
$6M
Funding rounds
1
Latest round
Seed
Latest activity
Nov 2022

Industries

  • E-Commerce
Visit website

Recent funding

  1. Seed

    Nov 2022

    $6M

Team