PricingHub is a France-based startup that offers an AI-driven price optimization platform for retailers. Its solution analyzes customer data and measures changes in customer price sensitivity by comparing periods before and during lockdown. The company says price sensitivity worsened during the lockdown and that retailers need multiple pricing strategies to regain sales volumes and margins. PricingHub’s AI allows online and in-store retailers to quickly adjust pricing policies to meet financial goals and manage cash and stock levels. Clients include Fnac Darty in Europe and Allopneus. Founded in 2018 by Jerome Laurent, Guillaume Tujague and Xavier Casellato, PricingHub plans to use its recent funding to further develop its platform.

Total raised

$2M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2020