PrideBites offers a personalized line of durable pet products (toys, beds, leashes) that customers can customize with pet names and photos. The company built an on-demand manufacturing and fulfillment platform to efficiently produce and ship custom items. Founded in 2012 and launching PrideBites.com in 2014, the brand landed products in over 2,500 stores in its first year, doubled year-over-year growth, and won Pet Business Magazine’s “Dog Toy of the Year.” With pet spending topping $60B in 2015 and online purchase of pet products growing double digits, PrideBites positions itself as the “Nike ID of pet products.” The company plans to use new capital to enhance its personalization and fulfillment backend, grow sales and marketing, expand into additional pet verticals, and roll out several new products over the next 90 days.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Apr 2016