Propel develops Product 360, a unified solution that combines quality management (QMS), product lifecycle management (PLM) and commercialization on the Salesforce platform. Product 360 connects product, quality, customer and supplier information in a single platform to help manufacturers launch products faster, simplify quality and compliance, and improve employee user experience. The product also supports businesses launching recurring‑revenue models that require long‑term customer engagement and enterprise‑wide collaboration with real‑time data. Propel targets industries requiring fast, high‑quality product delivery, including high tech, health and life sciences, consumer, and automotive suppliers. Customers and users cited in the company materials include Cisco, Guardant, Henry Schein, HP, Teladoc, Traeger, Desktop Metal, Imperative Care, Inari Medical, Simplisafe, Vizio, Shell and Zoetis. The company is headquartered in Santa Clara, Calif., and has raised $48 million in total funding to date. Propel offers a cloud-native platform for managing the full product lifecycle from concept and design through manufacturing, sales and service. The company sells three core products: product lifecycle management (PLM) for engineering and manufacturing, product information management for sales and marketing, and quality management for service teams. Propel is built on the Salesforce platform to give sales, marketing, engineering and service personnel shared access to product data. The startup positions its cloud-first approach as faster to deploy and more flexible than legacy on-premise PLM systems from vendors like SAP and Oracle. Propel was founded in 2015 and is headquartered in Santa Clara. It currently has 35 employees and plans to expand headcount to about 50 with the new funding. Financially, the company has raised more than $28 million to date, including an $18 million Series B announced in this round. Propel offers a customer-centric cloud PLM platform built on Salesforce that enables engineers, software developers, sales channels and partners to coordinate the product, customer and service information needed to launch and support products. The platform lets manufacturers capture customer requests, collaborate on the content that defines modern products, and ensure customers embrace products after purchase. Propel serves manufacturers of all sizes with a cloud PLM solution. The company is led by CEO Ray Hein, CTO Ron Hess and CPO Brian Sohmers. Propel intends to use new funding to increase sales and marketing and accelerate development of its cloud PLM solution for manufacturers.

Total raised

$42M

Funding rounds

3

Latest round

Series C

Latest activity

Sep 2021