Pulp Culture crafts Full Spectrum(TM) fermented beverages that combine spontaneous fermentation with superfoods and adaptogens, delivering billions of live probiotics, zero sugar and ~4.9% ABV per can. Launched in June 2020 by Brendan Brazier and Mark McTavish, the brand targets high‑performance consumers seeking a functional alcoholic beverage. Products are shelf stable, licensed as wine for DTC shipment, and sold via national partnerships with Whole Foods Market and Thrive Market. The company operates R&D and production out of a newly completed 13,000 sq ft facility in downtown Los Angeles and opened a day club + juice bar called “Siesta” to provide an immersive brick‑and‑mortar experience. Pulp Culture is preparing to launch new products, expand omni‑channel retail and accelerate e‑commerce growth. A joint venture with The EVERY Company was announced to hit the market in October 2022.

Total raised

$7M

Funding rounds

1

Latest round

Series A

Latest activity

Sep 2022