Pureboost makes a sugar- and sucralose-free antioxidant clean energy drink mix formulated with natural green tea caffeine, vitamin B12 and more than 25 vitamins, minerals and electrolytes. Its product line includes Original, Immune and Superfoods across eight flavors, and the mix is made in the USA with globally sourced ingredients and is free of dairy, soy and gluten. The company reported $12.3M in revenue in its first three years and $7.34M in sales in 2021, and it has over 20,000 five-star reviews and a 45% reorder rate on Amazon. Pureboost has expanded retail distribution, launching on Costco.com and in select Walmart stores and planning to be in Walgreens in fall 2022. Founded by a team of four parents and active lifestyle individuals, its leadership includes a co-founder who grew a nutrition company to $1.25B in sales and another who oversaw production of over $1B of products. The company projects it is on track to reach $100M in sales by 2026 as it pursues growth in the $350B clean energy drink market.

Total raised

$2M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2022