Pyze provides embeddable, white-label AI-driven user behavior and product analytics, AI-based segmentation, and omni-channel marketing campaign capabilities to B2B platforms. Led by President & CEO Prabhjot Singh, the company integrates these services into platforms as scalable embedded features. Its initial vertical focus includes low-code/no-code web and mobile app platforms, commerce marketplaces, media platforms, and multi-brand enterprises. Pyze recently partnered with MobileSoft to deliver behavior analytics and marketing to over 50,000 companies across 300,000 apps. The company raised $4.6M in funding and said it will use the proceeds to accelerate platform onboarding and to expand analytics and engagement capabilities for platforms and their customers. Cindy Padnos of Illuminate Ventures will join the Pyze board in conjunction with the financing. Pyze offers Growth Intelligence: an AI-enabled platform and a Smart App Agent (one line of code) that anonymously maps user behavior, clusters users, and enables automated, personalized engagement via push and in-app messaging. The platform was built to process billions of events a day cost-effectively so Pyze can offer services free to developers. Development finished about six months prior to the article and the product has been in private beta while the team iterated with customer feedback. The company highlights machine learning for macro-level clustering and individual-level behavior analysis, plus visual tools to make insights actionable for publishers. Pyze plans to launch publicly, add features that build on its intelligence capabilities, and expand commercialization over the coming months. Financially, Pyze raised $1.7M in seed funding to support launch, commercialization and continued product development.

Total raised

$6M

Funding rounds

2

Latest round

Equity

Latest activity

Jul 2019