Raylo, founded by Karl Gilbert, Richard Fulton, and Jinden Badesha in London, builds proprietary infrastructure that blends AI-based credit underwriting, embedded financing, and end-to-end device lifecycle management so brands can sell phones, TVs, and other hardware on a subscription basis rather than through one-off purchases. The platform supports leading electronics makers—including Apple, PlayStation, Dyson, and a newly announced partnership with LG—for premium TV and audio subscriptions. Raylo’s model handles risk assessment, asset financing, refurbishment, and resale, allowing partners to launch subscription programs quickly and capture recurring revenue. The company has attracted more than £180 million in total capital to date and counts NatWest among its long-standing backers. With fresh funding, Raylo plans to deepen UK market penetration, expand globally, and gear up for a U.S. debut in the second half of 2026. While no revenue or user numbers were disclosed, the sizable capital base and marquee partnerships underscore momentum toward international scale.

Total raised

$387M

Funding rounds

10

Latest round

Equity

Latest activity

Jan 2026