Recentive Analytics builds predictive modeling and forecasting analytics tools for sports, media and entertainment clients, aggregating extensive validated first- and third-party data sources. The company released Velo, a generative AI tool that offers a natural language interface for users to query data on topics such as ticket and merchandise sales, television viewership projections and scheduling impacts. Recentive cites its ability to consolidate a wide array of inputs—including non-typical entertainment factors and local variables like weather—as a key differentiator. Its customer list includes the NFL, MLB, NWSL, ESPN, Live Nation, USTA, the Big Ten, Arctos, the Thunder and college programs such as the University of Oklahoma. CEO Andy Tabrizi emphasizes the company’s role in informing and quantifying the impact of decisions rather than issuing recommendations. Velo has built-in guardrails and a quality-assurance step to maintain user trust in outputs.

Total raised

$45M

Funding rounds

1

Latest round

Series B

Latest activity

Mar 2026