Reflektive is a San Francisco, CA-based real-time performance management cloud company that offers a suite of applications for managers and employees to provide real-time feedback, set and manage goals, and conduct regular check-ins. The platform integrates with frequently used tools such as Slack, Gmail, and Outlook, enabling people to incorporate feedback and goal alignment into day-to-day workflows. Led by CEO Rajeev Behera, the company serves more than 400 clients worldwide including AAR, Blue Origin, Comcast, Dollar Shave Club, Healthgrades, Instacart, Wavemaker Global, and Protective Life. Reflektive plans to use the Series C proceeds to invest in R&D, double its engineering team and expand go-to-market strategies worldwide across customer segments and industry verticals. The company focuses on improving engagement, skills development, and strategic alignment through its cloud-based people management solutions. Reflektive provides a real-time feedback and performance review platform designed to integrate into employees' daily workflows and replace traditional annual reviews. The product emphasizes continuous, lightweight feedback to improve engagement and talent development. The company says it serves marquee customers including Twilio, Braintree, Thumbtack, CreditKarma, Digital Ocean, Udacity, and Nutanix, and has grown to about 200 customers (up from 70 a year ago). Reflektive was founded and is led by CEO and founder Rajeev Behera. The new funding will be used to expand into new products focused on continuous employee feedback and communication as well as real-time personalized employee engagement. Investor interest was strong, but the company opted for an inside round led by Lightspeed. Reflektive provides a talent development platform and continuous performance solution that includes real-time feedback, performance check-ins, goal management and configurable performance reviews. Launched in 2014 by CEO Rajeev Behera and based in San Francisco, the company serves more than 150 customers, including Ubisoft, CreditKarma, Pinterest, Twilio and Instacart. The platform is positioned to help companies run ongoing performance programs and streamline reviews and goal tracking. Financially, the company has raised $17M in total funding to date. Reflektive plans to use new capital to accelerate product development, enhance customer success and hire across all departments. Its customer roster across tech and enterprise verticals underpins current commercial traction. Reflektive offers a real-time feedback platform that surfaces a pop-up tab in emails and integrates with Slack to make it easy for colleagues and managers to capture timely feedback. The product is designed to increase the frequency and quality of inputs used in annual, quarterly or monthly reviews by generating more data points. The 13-person team plans to build additional employee-facing products, including profiles for sharing accomplishments and project work, and to expand integrations with services like Salesforce, GitHub and HubSpot. Reflektive says it wants to be present where employees already work to improve manager-employee development conversations. The company has more than 50 paying clients, including Pinterest, Glassdoor, Lyft, Optimizely, Instacart and Thumbtack. It recently raised seed funding to support product development and integration plans.

Total raised

$102M

Funding rounds

4

Latest round

Series C

Latest activity

Feb 2018