Reframe provides an app-based program that helps users moderate or stop alcohol consumption via goal setting, daily tasks, a drink log, educational content, anonymous community forums and optional coaching. The product charges an average of $14 per month for its base subscription, with coaching available for an additional fee. The company reports roughly 100,000 paying subscribers, a team of about 20, and recently crossed $10 million in annual recurring revenue. Reframe graduated from Y Combinator last year and says it anonymizes user inputs for aggregate analytics and will not sell individual data. Founders Ziyi Gao and Vedant Pradeep say they intend to use revenue and new capital to grow awareness and exposure. They also plan to expand the product beyond alcohol to broader mental health, fitness and nutrition offerings.

Total raised

$13M

Funding rounds

1

Latest round

Series A

Latest activity

Mar 2022