Revel Touch offers a touch-first "merchandising cloud" platform that delivers lush, touch-optimized shopping experiences as native apps or HTML5 browser experiences on tablets and smartphones. The platform integrates with brands' existing ecommerce systems and product feeds so shoppers can browse, search and purchase in-stock items while allowing sophisticated data gathering—Revel claims it can collect 20 times the data of a typical e-commerce session. The company highlights client work with Anthropologie, Tea Collection, Conde Nast’s Lucky Magazine (MyLucky) and Design Within Reach, and says its technology drives measurable lifts in session length, order size and conversion—up to 4X industry norms. Revel has made several key hires in engineering, marketing and account services to support growth. The company is privately held and is based in Los Altos, California. Revel announced a $10 million Series A to fund expansion of its merchandising cloud and continued product development.

Total raised

$10M

Funding rounds

1

Latest round

Series A

Latest activity

Aug 2012