Revmetrix has built an omnichannel data platform for retailers that collects and uniquely identifies customer interactions across in-store, online and mobile channels to create detailed customer profiles. The platform lets retailers build complex queries across profiles, interactions, segments, locations and products, create highly targeted first-party audiences, and connect to dozens of marketing platforms (email, display, direct mail and social) to power integrated campaigns. Revmetrix is running a pilot program with several big-name retailers to enroll them on the platform. The company was founded by Hemang Gadhia and Christopher Brown; Hemang Gadhia serves as CEO. Revmetrix is based outside of Washington, DC. Financially, the company announced a $2.2 million seed financing to debut the platform.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2015