Rexter offers a Professional Relationship Management (PRM) web and mobile application that uses big data, algorithms and analytics to help professionals strategically build and mobilize networks. Its technology organizes and syncs contacts, emails, meetings and mobile/VOIP calls without data entry, and provides comprehensive relationship histories and lightweight list management for projects. Rexter’s algorithms calculate daily changes in relationship strength against users’ short- and long-term goals and generate a daily “Killer Call Sheet” prioritizing the most critical people to contact. The product was developed with a scientific team that includes Dr. Galen Buckwalter and Yaser Abu-Mostafa, applying mathematical and learning-system techniques to human interactions. The company launched its PRM system after raising more than $1.5 million in seed capital. Rexter positions itself as filling the gap between contact-collection tools like LinkedIn and CRM systems such as Salesforce by focusing on relationship strength and proactive engagement. The company is based in Pasadena, California.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Mar 2013