Right4Paws is the consumer-facing brand of Pet Prakalp India, a Coimbatore pet-care company that researches, manufactures and markets natural, science-backed pet nutrition products. Its recipes are developed with veterinary nutritionists in the UK and rely on patent-awaited Multi Factor Controlled Dehydration (MFCD) technology that preserves nutrient integrity and bioavailability. Unlike conventional pet food that depends on ultra-processed ingredients and synthetic additives, Right4Paws emphasises species-appropriate whole foods tailored to digestive health and long-term wellness. The firm currently processes about 30 tonnes of input material per month and plans to quadruple capacity to 120 tonnes. With India’s dog food market estimated at ₹5,000 crore and growing 20 % annually, the company aims to expand distribution nationwide, launch new functional and life-stage products, and start exporting to the European Union by 2026. Funds from its recent Series A will also be used to hire specialised talent and reinforce internal capabilities, positioning Right4Paws to become a trusted global natural pet food brand.

Total raised

$2M

Funding rounds

1

Latest round

Series A

Latest activity

Dec 2025