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Rx Redefined

116 W Branch St, Unit A, Arroyo Grande, CA, 93420, United States

Overview

Rx Redefined is an Oakland, CA-based health tech company whose platform allows physicians to directly order and fulfill supplies in patients’ best interest, reducing handoffs and improving the patient experience. The company’s platform has enabled physicians to distribute millions of medical products to their patients. In the last year Rx Redefined grew 10x in booked sales and increased its physician population by 450%. Led by CEO Brandon Boots, CTO Erik Smith, and CCO Jayme Hanson, the company focuses on serving group practices with integrated supply services. Rx Redefined plans to use the new funding to invest in sales acceleration, increase operational efficiencies, and expand product features. The description and metrics above are reported by FinSMEs. Rx Redefined is a health‑tech company transforming how physicians prescribe and patients obtain essential medical supplies. The company offers a platform that allows physicians to directly manage the distribution of DMEPOS to their patients. Its stated focus is enabling patients to independently manage their care by simplifying access to needed medical supplies. Rx Redefined was founded in 2018 and is based in Oakland, CA. The company announced the completion of a $2 million seed funding round led by Silverton Partners with participation from Saturn Five.

Total raised
$10M
Funding rounds
2
Latest round
Series A
Latest activity
Jan 2023

Industries

  • Health Care
  • Logistics
  • Medical
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Recent funding

  1. Series A

    Jan 2023

    $8M

  2. Seed

    Feb 2021

    $2M

Team

  • Brandon Boots

    Founder & CEO

    LinkedIn
  • Erik Smith

    Co-Founder & Chief Technology Officer

    LinkedIn
  • Jill Morris, MSW

    Head of Implementation

    LinkedIn
  • Lauren Whitmore

    Director of Customer Operations

    LinkedIn