SafeTraces provides on-food safety solutions that enable producers, processors, and consumers to trace food rather than just packaging. Its SafeTracers™ are invisible, edible, flavorless digital DNA barcodes applied directly on or with food and readable in minutes. The company says its food-grade DNA technology is FDA approved and can be coupled with a blockchain or centralized code registry to create an immutable link to the physical product. SafeTracers™ are designed to protect products against adulteration, fraud, and intentional substitution. SafeTraces was founded in 2015 by Anthony Zografos and is based in Pleasanton, California. The company closed a $10M equity financing and plans to use proceeds to scale deployment of its platform, sales, and marketing. SafeTraces is a San Francisco Bay Area company that provides food source-assurance solutions. Led by founder and CEO Anthony Zografos, the company offers SafeTracers and SaniTracers, both based on seaweed DNA tags. SafeTracers are invisible, edible, tasteless FDA-approved barcodes applied directly to food to deliver complete source information in minutes. SaniTracers are food-safe DNA-based tags that behave like pathogens during produce sanitation and facility sanitization. The technology is patent-protected with four issued U.S. patents, two pending U.S. applications, and two international PCT applications. SafeTraces has signed several large national and global commercial and pilot customers and plans to use new funding to expand sales and accelerate product development. SafeTraces is a Pleasanton, CA-based developer of food safety solutions that applies invisible, edible, tasteless DNA barcodes called SafeTracers directly to food. SafeTracers are applied to produce to enable tracing back to origin, verify the purity of olive oil, ensure raw materials are sustainably sourced, and improve the safety of leafy greens and other fresh produce. The company is engaged with several national and global pilot customers who are actively using SafeTracers in production. The technology is patent-protected with four issued US patents, two pending US patent applications, and two pending international patent applications. SafeTraces raised $1.5M in seed funding and intends to use the proceeds to accelerate product development, sales, and marketing. It plans to go to market with its first food safety solution by the end of 2016 and is led by founder and CEO Anthony Zografos.

Total raised

$18M

Funding rounds

3

Latest round

Series A

Latest activity

Oct 2018