Sagoon is an early-stage social commerce platform that lets users make money while socializing, having evolved from a search engine launched in 2009 into a social commerce service in 2014. The company announced a $5 million investment agreement with HT Overseas Pte Ltd, a wholly-owned subsidiary of HT Media Limited. The deal gives Sagoon access to HT Media's properties and a potential reach of nearly 460 million Indian internet users through outlets including Hindustan Times, Mint, Hindustan, various digital properties, and FM radio stations. Sagoon will continue development of its Social Smart Card, planned for release by the end of 2018, which the company says will allow users to earn money while shopping, redeem coupons, and gift others. The company is also working on launching an iOS app and views both the Social Smart Card and iOS app as potential game-changers in the roughly $300 billion social ecommerce market. The announcement was datelined Washington, DC. Sagoon is a Woodbridge, Va.-based social media platform that allows users to send self-destructing messages. The product centers on ephemeral messaging functionality for users. According to a Technical.ly startup roundup, an SEC filing shows Sagoon raised $500,000. The article reports the funding disclosure but does not list investor names or specify the financing instrument or round type. No revenue, user metrics, founding year, or future plans were provided in the article. Reporting is limited to the SEC filing disclosure of the raise.

Total raised

$5M

Funding rounds

3

Latest round

Equity

Latest activity

Jan 2018