Sentitis is a Madrid, Spain-based provider of a social media analytics platform. The platform applies text analytics technologies and artificial intelligence to determine reputation in social networks, extract the most significant content, and categorize users relevant to a brand or company. The company serves more than 60 clients across six countries and employs 25 people. Co-founded by CEO Jorge Peñalva and CTO Enrique Fueyo Ramírez, Sentitis raised $1.3M in funding to support its development. Backers include AXON Partners Group, FIDES (the investment arm of Fundación José Manuel Entrecanales), Startcaps Ventures, 500 Startups and Meet and Money. Sentitis intends to use the funds to continue developing the platform and to expand internationally. Sentisis operates a platform for analyzing social media content, with a particular focus on the Spanish language. The company was founded in early 2012 and is based in Spain. Its platform has been used recently by digital agencies and communications firms and has served clients including Havas Worlwide, Hello Media, SocialNoise, Asesores de comunicación y relaciones públicas, the Instituto de Comercio Exterior (ICEX) and the Real Instituto ElCano. Larger corporate clients named in the article include Everis, Banco Santander, Mediaset and Globomedia. As of the article, Sentisis had closed a financing round of €200,000 led by Startcaps Ventures alongside business angels from the IESE investment forum. Sentisis provides real-time monitoring and detection of content and opinion across social networks, plus analysis of influential users and campaign impact. The platform profiles user demographics and attributes (sex, age, location, hobbies, interests) using artificial intelligence algorithms and specialized semantic analysis for Spanish. Its product suite focuses on listening, sentiment and audience insight to support online campaign assessment and influencer identification. The company said it will develop new solutions that incorporate additional information sources such as blogs and forums. Sentisis announced a fundraising round of €140,000 to support these product developments. Investors in the round include Enisa, the seed-capital firm Startcaps and partners of the firm.

Total raised

$2M

Funding rounds

3

Latest round

Series A

Latest activity

Mar 2015