ShiftUp builds an AI-driven sales intelligence platform that operates natively in Salesforce to autonomously handle account research, opportunity identification, stakeholder mapping, and strategic planning. The platform delivers prioritized, actionable insights directly to sellers so reps are guided on what to do and when, rather than managing AI agents or complex workflows. Founders include Ryan Adamson (co‑founder and COO), Nick Valla (CEO), and Ken Valla (CRO), who leverage decades of go‑to‑market experience and sales methodology expertise. ShiftUp says its product captures how top-performing sellers work and applies that intelligence across territory management and opportunity development. The company reports an early customer pipeline spanning Technology, Telecommunications, Life Sciences, healthcare, and manufacturing, and plans broader CRM integrations beyond Salesforce. The recent seed financing will accelerate product development, customer success, and brand building as the team scales.

Total raised

$3M

Funding rounds

1

Latest round

Seed

Latest activity

Aug 2025