Sigstr provides employee email signature marketing and relationship intelligence products, including Sigstr Signature Campaigns and Sigstr Pulse, an AI-driven application that maps and quantifies collective employee networks. The platform integrates with leading CRMs, MAPs and marketing technologies to surface relationship scores and drive account-based marketing and sales alignment. The company reported strong operating momentum: annual revenue nearly tripled in the last year, its customer base nearly tripled, and headcount expanded three-fold. Notable customers include Amazon, Experian, Snowflake, AT&T, and GoHealth. Sigstr has received industry recognition such as the 2018 Martech Breakthrough Award and other marketing accolades. Management says it will use new funding to advance product development, accelerate enterprise adoption, and pursue a goal of reaching one million users by 2020. Sigstr provides a cloud SaaS product that unlocks employee email systems like Gmail and Outlook by centrally managing email signatures and delivering clickable call-to-action banners. The platform drives brand compliance and helps marketers use employee email as an owned channel to promote events, content, product updates and recruiting. Sigstr has added products such as Sigstr for Events and Account-Based Marketing functionality to target specific accounts, industries and regions. Customers named in the article include Angie’s List, California Closets, Terminus, United Way, Invoca, Act-On and the Indiana Pacers. The company reported signing its 300th customer, surpassing 500 million signature impressions, and growing its team to over 30 employees. Management says the roadmap will expand into areas that “transcend the signature” and the new funding will be used to fuel product innovation, hiring and growth of product, sales and marketing teams. Sigstr provides a SaaS-based email signature marketing platform to drive awareness and engagement for events, case studies, product updates, news, and job opportunities. Led by Founder and CEO Dan Hanrahan, the company focuses on using email signatures as a marketing and engagement channel. Customers include Indiana University, ReturnPath, Teradata, Delta Faucet and other 100 customers. The company plans to use new funding to innovate upon its platform and accelerate hiring and talent development. Sigstr also intends to expand onboarding services for enterprise customers and accelerate sales and marketing efforts. The product and go-to-market remain centered on enterprise customer support and platform feature development.

Total raised

$11M

Funding rounds

3

Latest round

Equity

Latest activity

Sep 2018