Smartfluence provides a SaaS-powered influencer marketing platform that leverages proprietary data-driven algorithms and an influencer discovery engine to surface relevant influencers and metrics like audience credibility, affinities, demographics, and estimated pricing. The platform automates outreach and campaign management so brands can scale influencer programs and refine searches based on campaign results to focus on high-ROI relationships. Founded in 2018 by CEO David Ko and based in NYC, Smartfluence serves customers ranging from e-commerce stores to enterprises. The company intends to use the funds to accelerate customer expansion and enhance its proprietary influencer automation software, including integrated influencer relationship management and e-commerce platform support. The product emphasizes quantitative analytics to enable brands to automate and scale influencer marketing programs.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Aug 2022