Smore is a single-page promotional website builder that targets non-technical users and offers templates, WYSIWYG editing, easy-to-read analytics, and tools for managing mailing lists and Facebook promotion. The service reports over 500,000 registered users and more than 1 million published flyers. Usage and revenue are growing at roughly 15–20% per month. Smore operates a freemium model: a basic free plan is available, paid plans start at $19/month (up to five flyers and 2,500 emails) and go up to $99/month (30 monthly flyers, 30,000 emails, email tracking and extra support). The product also provides analytics including pageviews, social stats, and inbound-link data. Going forward, the company plans to expand into new markets, simplify paid promotions across platforms, improve its mailing-list products to better compete, and enable mobile content creation.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

May 2014