Snoop is a money-management app that uses open banking and analytics to surface money-saving opportunities and offer switching options for better deals. Launched in early 2020 by former Virgin Money CEO Dame Jayne-Anne Gadhia, Snoop delivers a daily feed of spending tips and weekly recaps focused on customers' spending habits. The product actively targets the "loyalty penalty," aiming to save households an average of £1,500 a year and noting the penalty costs UK consumers over £12 billion annually. The company reports over 3 million customers and processes some 300 million banking transitions at a value of £32 billion per day. Snoop plans to use the new funding to power product development and international expansion. It identifies bad deals, poor-value renewals, and wasteful subscriptions and then offers alternatives to switch to money-saving options.

Total raised

$21M

Funding rounds

1

Latest round

Series A

Latest activity

Aug 2021