Social Chat offers e-commerce customer engagement software that leverages machine learning and AI for personalization, recommendations, and live customer service to convert lost social engagement into revenue. The product is designed so brands can achieve personalization without a large engineering team. Founder Frost Li — formerly head of growth at Wish — launched the company in May to replicate an in-store personalized shopping experience in the digital channel. Social Chat says it helps brands own first-party data and reduce reliance on paid social platforms as cookies disappear. The company is already working with customers including HTC and about 10 other brands and is seeing early traction, though it is too early for concrete growth metrics. Social Chat plans to use new funding to hire more AI and ML engineers and expand its product offerings.

Total raised

$6M

Funding rounds

1

Latest round

Seed

Latest activity

Oct 2021