Sojo has built a consumer and B2B app that connects customers to local seamster businesses and offers bicycle pickup/delivery for alterations and repairs. Launched in 2021, the company partnered with fashion brand GANNI in November 2021 to pilot free tailoring and repairs for London customers. The startup currently serves London zones 1–2 and plans to expand across the capital and the rest of the UK in 2022. Sojo operates both a direct-to-consumer product (app relaunch planned for March 2022) and a B2B proposition that embeds repair services into retail to reduce returns and lengthen garment lifecycles. The team is small (five employees) and is positioning the product to capture growth in the second‑hand market and broader sustainability-driven demand. The company emphasizes impact-driven circularity as a core differentiator.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Apr 2022