Soula App, founded by Natallia Miranchuk, leverages advanced AI alongside expertise from doulas, midwives, and doctors to support women through pregnancy, birth, and postpartum. The app provides access to extensive knowledge sources and offers sincere emotional support without criticism or judgment. Its AI-based Virtual Assistant is designed to guide expectant and new mothers across the pregnancy journey. Miranchuk has explained the name Soula as embodying the company’s values—a SOUL in a female way. The company is Cyprus-based and has recently increased its profile through a televised appearance. Following that appearance, Soula secured a significant investment commitment. Soula is a mobile application built on artificial intelligence to assist pregnant women and parents with personalized information about pregnancy, childbirth and the postpartum period. The app includes a chatbot and a library of content to support users. CEO and founder Natalya Miranchuk announced investment on her Facebook page and said the team has received multiple offers for help, partnerships and investments. The project, described as having Belarusian roots, was presented at a conference in Dubai. According to WWD, Soula attracted $450,000 over seven months and showed a 20-fold increase in valuation, and in January it was valued at $2 million. One of the app’s early investors is Belarusian model Ekaterina Domankova.

Total raised

$1M

Funding rounds

2

Latest round

Equity

Latest activity

Aug 2025