SpotlessCity operates an online marketplace and scheduling platform that aggregates local dry cleaners by zip code and address, lets users book pick-up and drop-off times, and recently launched an iOS app. Customers are not charged pick-up/delivery or service fees, and partner cleaners are prohibited from marking up prices for SpotlessCity users. The company provides a dashboard for dry cleaners and takes a negotiated fixed percentage of orders—generally around 10 percent. Founder Hissan Bajwa frames the product as more than a Seamless for laundry and plans to offer consumer education to match customers with the right cleaners, plus add related recurring household services such as house cleaning. SpotlessCity is exiting a pilot phase in Brooklyn and Manhattan and plans to expand into other New York boroughs and similar dense markets, while evaluating how to deploy in suburban cities. The company uses hyperlocal marketing, referrals, and street-level outreach to acquire users and says word-of-mouth has been strong. Financially, SpotlessCity raised a $200,000 seed from friends and family and reports it is on track to hit the volumes needed to break even while exploring licensing or franchising fees for new-city deployments.

Total raised

$0M

Funding rounds

1

Latest round

Seed

Latest activity

May 2012