Launched in 2016 and based in Los Angeles, Stratia develops research-driven skin-care formulations, led by founder Alli Reed. Its flagship product, Liquid Gold, was developed from Reed's ingredient research and gained early traction on Reddit. The brand emphasizes barrier-repair ingredients—ceramides, cholesterol, fatty acids—augmented with hyaluronic acid, niacinamide and panthenol. Stratia is a small team of six and has reinvested early profits back into the business. It reports a customer return rate close to 50% and is averaging 50–75% year-over-year growth. Management says the current focus is customer acquisition and strategic retail expansion to reach more buyers.

Total raised

$2M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2021