Strella Biotechnology builds proprietary molecular/IoT biosensors and real-time data streaming that measure the maturity (ripeness) of individual pieces of produce to enable freshness monitoring from harvest to retail shelf. Its core product provides dynamic shelf-life predictions and actionable data to help suppliers, importers and retailers optimize inventory and reduce shrink. Initial adoption is in the apple industry, and the company says it is working with upstream fruit suppliers and some of the nation’s largest importers and retailers. Strella has monitored over 2.1 billion pieces of fruit to date. The company plans to use recent financing to expand grocery chain rollouts at national scale and to further develop products for additional commodities. Headquartered in Seattle, Strella positions its solution as a sustainability tool to lower food waste and related carbon emissions. Strella Biotechnology combines proprietary biosensor technology with Internet-of-Things capabilities to deliver actionable data for predicting fruit maturation and optimizing fresh produce shelf life. The company’s ethylene-sensing IP and analytics let packers monitor storage conditions and schedule shipments to reduce shrink and improve margins. Strella reports it has monitored nearly 150 million fruits in the packing segment, where some fruits may be stored for up to a year. Its product roadmap includes expansion into the retail distribution market and refining on-pallet sensing to enable data streaming throughout transportation. Strella positions its solution to help distributors select product better and ensure higher quality at grocery delivery. The company emphasizes sustainability goals, aiming to lower carbon emissions and reduce global food waste.

Total raised

$11M

Funding rounds

2

Latest round

Series A

Latest activity

Jun 2022