Super Heroic is a tactical play and entertainment company focused on inspiring children to be more active through play. The company designs, manufactures and markets innovative footwear, clothing and accessories that combine technical functionality with high-performance design specifically for children. Co-founded by Jason Mayden and Harshal Sisodia and based in Oakland, Calif., Super Heroic was founded in 2016. Financially, the company has raised a total of $10M since its founding. As part of its growth plans, Kids Foot Locker will be the first brick-and-mortar U.S. retailer for Super Heroic products. Foot Locker will also serve as a board advisor and partner with the company on product and content initiatives. Super Heroic is a children’s activewear brand that launched a performance-grade sneaker line designed specifically for kids. Its inaugural product, the TMBLR v1, features a dual-density midsole, midsole sidewall traction ridges, a utility strap closure and an offset durable rubber outsole tailored for multi-directional movement and varied surfaces. The company plans a larger collection including footwear, apparel and accessories, augmented by content, technology and partnerships aimed at encouraging imaginative play. Super Heroic is selling the TMBLR v1 by pre-order exclusively online at www.superheroic.com in sizes 12C–7Y, priced at $99, with shipments starting August 15, 2017. The business is led by founder and CEO Jason Mayden. The company raised $7m in funding from outside investors.

Total raised

$10M

Funding rounds

2

Latest round

Seed

Latest activity

Jan 2019