SureSale is a Los Angeles, CA-based certification-as-a-service platform designed to create a standard for used vehicles and to help independent and franchise dealers certify more of their inventory. Its SureSale Certified platform covers 30 makes and hundreds of models and supplies vehicle history data, mobile vehicle inspections, and VIN-specific data including recalls, current warranty coverages, available coverages, and detailed purchase protection via the Comprehensive Auto Report (CAReport). Each vehicle also benefits from VIN-level digital marketing and point-of-sale merchandising support. The company was founded by automotive and technology entrepreneurs Jeffrey Schwartz and Donny Hall. SureSale raised $7m in a Series A funding round led by Upfront Ventures with participation from Coffin Capital and Ventures and others. It partnered with dealerships in select markets during a beta program and will use the funding to expand its proprietary platform, broaden distribution into franchise and independent dealerships across the country, and deepen partnerships with automotive brands, product providers and indirect lenders.

Total raised

$7M

Funding rounds

1

Latest round

Series A

Latest activity

Feb 2020