SwipeGood is a Y Combinator‑incubated startup that lets consumers donate to charity by rounding up each credit or debit card purchase to the nearest dollar. Users enroll their cards and the service tracks purchases across banks including American Express, Citibank, Chase and Wells Fargo, then sends the total donation to the chosen charity at the end of the month. The company retains 5% of each donation as its revenue model. Since launching in November, SwipeGood has partnered with hundreds of charities, including Charity Water, Room to Read and Invisible Children. Charities can create branded charity pages on the platform, which co‑founder Steli Eft says have shown better conversions than monthly subscriptions. The startup raised $500,000 in new funding from a group of individual and institutional investors.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Feb 2011