Synder is a subscription SaaS platform that automates accounting and financial management for e-commerce merchants by consolidating sales channels and payment methods into one interface. The product connects marketplaces and storefronts such as Amazon, Shopify, eBay and Etsy and offers one-click operations to reconcile inventory, profits and liabilities. The company began as CloudBusiness in 2016 and the founders launched Synder in 2018; its Belarus-based founders moved to the business full-time a year later. Synder reports working with roughly 4,000 clients and has more than 15 employees distributed across Europe. The company sells via a free trial and paid subscriptions with optional add-on services, and an investor noted the business is currently making money with no burn. Synder is hiring for marketing and sales in the U.S. and plans to use new funding to accelerate client acquisition, visibility and sales.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Aug 2021