TAIAN provides Oiwaii, an all-in-one cloud wedding and banquet management SaaS that centralizes bridal-fair and ad inquiries, customer data from visit to contract, menu-option quotes, ordering, and post-event relationship management. The company also offers Concept Marry, a tool for couples to design invitations and seating that sync guest data to Oiwaii. Since launch, Oiwaii has supported about 1,600 wedding ceremonies and receptions in roughly two years. TAIAN plans to strengthen Oiwaii and expand beyond bridal DX into other life-celebration domains. The company intends to invest in new business development to address productivity challenges in the hospitality industry. Its disclosed fundraising history shows growing investor support and use of proceeds tied to product and market expansion. TAIAN builds vertical SaaS for the bridal industry, notably the Oiwaii platform and Concept Marry web invitation and seating tools. The company positions its products to help wedding operators rebuild customer value and achieve significant operational improvements. Since beginning sales roughly 1.5 years ago, its services have been adopted by about 100 venues nationwide. TA IAN was founded in June 2020 and is headquartered in Shinjuku, Tokyo. The company has recently raised approximately ¥82 million, bringing cumulative funding above ¥100 million. TA IAN plans to use the new capital to expand its service set toward an all‑in‑one platform and to increase headcount. Its stated mission is to address post‑COVID industry challenges such as staff shortages and excessive workloads while improving end‑user wedding UX and lifetime customer conversion through data. TAIAN builds digital tools for the bridal industry, centered on an celebrations‑focused CRM called Oiwaii and a web invitation/seating product, Concept Marry. Oiwaii manages couple and guest data, enables post‑wedding email marketing, and integrates with Concept Marry to capture guest information conventional marketing misses. The company emphasizes online automation to reduce planners' administrative hours and allow staff to focus on high‑value, human tasks. TAIAN positions Oiwaii as a lower‑cost CRM option intended to unlock DX adoption at venues that could not afford legacy systems. Following a fundraising in October 2021, the company plans further Oiwaii development and national expansion efforts. The company is headquartered in Shinjuku, Tokyo.

Total raised

$2M

Funding rounds

3

Latest round

Series A

Latest activity

Oct 2023