TASS Vision builds proprietary edge AI cameras and analytics software (Vitrac for customer journey tracking and Sitrac for shelf interaction analysis) that process images on-device to preserve customer privacy without sending data to the cloud. The platform is positioned as an offline equivalent of Google Analytics for brick-and-mortar retail, helping retailers optimise product placement, measure in-store marketing and run performance marketing on the shop floor. The company is active in more than 2,000 retail stores across ten countries and works with over a hundred brands in electronics, fashion, FMCG and pharmaceuticals. Over the past two years TASS Vision has grown 500% year‑over‑year and now employs 35 people, with teams in Uzbekistan, South Korea and China focused on R&D in AI models, image processing and edge hardware. Management says clients have increased revenue and reduced operational costs using the system. The company plans to use new funding to complete development of a next-generation camera that it expects to be up to 20× faster, more energy-efficient, easier to install and better suited for global deployment. TASS Vision, founded in 2019, builds AI-driven video analytics focused on retail. Its offerings include Visitor Analytics (gender and age analysis), Face HR (employee arrival time recording) and CJM. Processing is performed inside the camera on VPU chips, and the company plans cloud-updated programs that can be automatically installed on cameras without additional devices. TASS Vision employs over 20 people and works with remote programmers in South Korea and China while developing new product functions. The startup's mission is to transform traditional retail into a high-tech, efficient sector and it is currently focused on expanding its video-analytics capabilities. The funds raised will be used to develop the product, improve service quality, and scale the product to foreign markets.

Total raised

$2M

Funding rounds

2

Latest round

Equity

Latest activity

Jul 2025