TENWAYS is an electric-assist bicycle brand whose operating entity is Shenzhen Shifang Sports Technology Co., Ltd. The company was established in May 2021 and its legal representative is Liang Xiaoling. Its registered capital was increased from about ¥30,518,100 to about ¥32,247,400 RMB in a recent corporate change. The change involved a shareholder exit and the addition of new strategic and financial investors. Reported existing shareholders include Tencent’s Guangxi Tencent Venture Capital, Alibaba’s Hangzhou Haoxing Enterprise Management Partnership, and an LVMH private fund (Lu Wei Kai Teng No.1, Chengdu). The articles do not disclose revenue, user metrics, or specific operational plans. TENWAYS builds electric‑assist bicycles (E‑bikes) and smart hardware aimed at making cycling easy, enjoyable, efficient, and sustainable. The company seeks competitive advantage through integrated capabilities across product insight, design, production, branding, marketing and after‑sales. TENWAYS locates its brand, design and sales hub in Europe while keeping R&D, operations and supply‑chain centers in Asia to balance product appeal and cost control. The team emphasizes launching brand influence first in Europe, citing the region's mature cycling infrastructure and large E‑bike market. TENWAYS was founded in May 2021 and positions itself to capture growing demand for low‑carbon, short‑distance mobility. The company intends to use new capital to accelerate product R&D, market expansion, supply‑chain growth and team building.

Total raised

$44M

Funding rounds

2

Latest round

Equity

Latest activity

Jan 2024