theSkimm produces daily newsletters that summarize news and pop culture for a loyal audience of roughly seven million readers and recruits "Skimm’bassadors" for word‑of‑mouth growth. Co‑founded in 2012 by former TV news producers Carly Zakin and Danielle Weisberg, the company has expanded beyond its core newsletters into subscription products, an app with a calendar of upcoming news and televised events, podcasts, and an e‑commerce business. Revenue has more than doubled year over year since 2016, driven by subscriptions, native advertising, and affiliate licensing. The staff has doubled and the company recently moved into a new headquarters. TheSkimm plans to add more subscription services, further expand into video and podcasting, and pursue data analysis efforts. Recent hiring and product expansion appear to be funded by the new raise to support these initiatives. theSkimm is a newsletter startup that distills the day's headlines into a few key points conveyed in a conversational, friendly style. The company says it has 4 million subscribers, mostly women between the ages of 22 and 34. It has expanded beyond newsletters with Skimm Ahead, a calendar of upcoming events that costs $2.99 per month. theSkimm also introduced Skimm Studies, free reports drawn from surveys of its readers intended to provide an inside look into what female millennials think. The company has run initiatives with partners such as Rock the Vote and says it has helped 60,000 people register to vote. Financially, the article notes an $8 million round led by 21st Century Fox announced in June and a subsequent $500,000 investment from The New York Times and several strategic and individual backers. theSkimm is a New York–based newsletter startup that delivers concise 'CliffsNotes' style summaries of important news events to a largely female millennial readership. The four-year-old company has grown its subscriber base to 3.5 million worldwide. Content is distributed for free and the 20-person company generates revenue through product endorsements and native advertising. It recently launched a paid calendar service priced at $2.99 per month, though subscription numbers for that product have not been disclosed. theSkimm plans to expand into video and other formats under a unit named Skimm Studios as part of a broader ambition to become a multi-platform audience company. According to CrunchBase, the company has raised roughly $18 million to date. theSkimm is a NYC-based provider of a daily email newsletter that simplifies headlines for educated professionals, primarily women. Led by Carly Zakin, the company delivers editorial content that explains and contextualizes the news. It raised $1.1M in seed financing to support growth. The funds will be used to scale the team and operations. The company plans to focus on improving the user experience and implementing partnerships.

Total raised

$22M

Funding rounds

4

Latest round

Series C

Latest activity

Mar 2018