Thismoment provides a platform that automatically gathers user-generated photos and videos (typically via hashtags), requests rights to republish that content, and enables brands to create playlists that mix owned and user content. Customers can use the collected content in marketing campaigns, social sharing, e-commerce products, and more; the platform integrates with Adobe Marketing Cloud, Salesforce1, and Sprinklr. The company says it works with more than 150 brands, including Coca-Cola, Intuit, Levi’s, Sephora, Fleishman Hillard, and Digitas. Product features emphasize enterprise-scale ingestion, rights clearance, organization, and distribution across marketing architectures. Thismoment plans to add more industry-specific features, expand internationally, introduce additional content sources, and add more republishing destinations. Financially, the company announced a $17.6M Series D and previously raised a $22M Series C a little over two years earlier; the company declined to comment on how the current valuation compares with the Series C. Thismoment builds social content management software that handles the technical logistics for brands to publish and manage marketing campaigns across Facebook, YouTube, LinkedIn, brand sites, blogs and international networks including VK, Mixi, Orkut and Hyves. The platform launched two years earlier and is targeted at enterprise customers, enabling brands and agencies to focus on creative work by offloading code and infrastructure. The company is San Francisco-based and operates offices in San Francisco, Chicago, New York, Dallas and London with 146 employees. Revenues are described as "well into the double-digit millions," and its client roster includes Coca-Cola, all eight major U.S. automakers and all six major U.S. movie studios. Thismoment raised a $22 million Series C led by Trident Capital, bringing total outside investment to $34.8 million. The new funding will be used to accelerate international expansion with plans to open offices in Europe, Latin America and Asia as the company seeks to capitalize on market consolidation among competitors. Thismoment offers a Distributed Engagement Channel (DEC) platform for managing content, conversation and creative assets across web, tablet, mobile and digital outdoor devices. Launched in March 2010 by CEO Vince Broady, the company serves more than 100 Fortune 500 brands, including GM, Toyota, Intel, Samsung, Lenovo, Sony, 20th Century Fox, Disney, American Express, Verizon, Pepsi and Revlon. Its DEC Partner Network already includes dozens of third‑party creative shops, social media agencies, developers and resellers. The company plans to expand U.S. operations and establish new offices in Europe, Latin America and Asia, accelerate DEC platform development and further enhance its DEC Partner Network. Thismoment is actively hiring to support growth and product development. The description above reflects the company's current product focus, customers and stated expansion plans.

Total raised

$47M

Funding rounds

3

Latest round

Series D

Latest activity

Oct 2014