ThisNext operates a social shopping platform that blends product discovery with social features. Its core product combines commenting, tagging, social recommendations, comment ratings and a wish list to help users find and curate items. Users can also create a website widget to display products they like across other sites. Launched in 2006, the company has raised a total of nearly $9 million after an additional $1.2 million disclosed in an SEC filing. The SEC filing cited in the report does not disclose investor names or the financing instrument. ThisNext faces competition from Polyvore, Kaboodle and Like.com. ThisNext operates a social shopping platform where users can comment on products to influence popularity rankings and use a "Watch People Shop" map to see shoppers around the world. The site emphasizes discovery and social interaction around products, positioning itself alongside peers like Stylefeeder, Stylehive, and Kaboodle. Its interface highlights items that resonate within user networks and surfaces global shopping activity. The company recently completed a $5 million second round of venture funding and earlier raised $2.5 million in its first round. Management indicated it expects to close an unspecified venture debt financing "in the next couple weeks," according to CEO Gordon Gould. ThisNext is based in Santa Monica, California.

Total raised

$6M

Funding rounds

2

Latest round

Series C

Latest activity

Jan 2010