ThriveHive offers guided marketing software that directs very small-business owners through daily online marketing actions and helps them set up simple websites that integrate with its tools. The product is aimed at businesses with 10 or fewer employees where the owner handles marketing tasks rather than a dedicated marketer. ThriveHive's platform seeks to consolidate the marketing tools a small business needs in one place, positioning itself as a HubSpot-like solution for much smaller companies. The company was founded in 2011 and is based in Cambridge. Financially, ThriveHive has raised $3.75 million since its founding. Recent activity includes the addition of Boston marketing-tech figures Mike Volpe and Larry Kim as investors, signaling momentum for its strategy. ThriveHive is a Cambridge-based subscription marketing platform for small businesses that generates customized marketing plans by combining a short assessment, in-house marketing expertise, and aggregated customer data. Customers complete a brief assessment and receive specific monthly tasks drawn from integrations such as ConstantContact, Twilio tracked phone lines, Click2Mail, Facebook and Twitter, plus in-house web analytics and a contact manager. Pricing starts at $99/month; $199/month adds a one-hour monthly consultation and $699/month includes full AdWords management. The company exited beta at the beginning of the year and cites case studies including a martial arts studio that increased revenue by over 80% and a restaurant now considering franchising. Founded by Max Faingezicht (CEO), Adam Blake (COO) and Maria Battaglia, ThriveHive plans to use its recent seed financing to focus on customer acquisition and to hire in sales, customer service, web development and account management.

Total raised

$2M

Funding rounds

2

Latest round

Seed

Latest activity

Jul 2012