TMRW House of Brands operates a portfolio of digital-first fashion labels including Bewakoof, Wrogn, The Indian Garage Co., and Nobero, focused on Gen-Z and millennial shoppers. Launched in mid-2022, the company combines category expertise with a proprietary digital-first growth platform to scale founder-led brands across casualwear for men, women, and children. TMRW emphasizes a technology- and data science-led approach to achieve sustainable unit economics and faster scale. It partners with founder-led teams and operates an expanding omni-channel network. The company plans to leverage agentic AI and automation to sharpen assortments, improve speed-to-market, and enhance consumer experiences. The recent capital infusion from a strategic technology investor is intended to accelerate its AI-driven growth agenda.

Total raised

$50M

Funding rounds

1

Latest round

Equity

Latest activity

Aug 2025